Entrepreneurship

Why Every Founder Should Learn to Code

Technical founders move faster, make better decisions, and earn investor trust. Here's why I still ship code as CEO.

Saba Apkhazava||4 min read

I've been coding since I was 14. Now, as a CEO, I still push commits. People ask why I don't just hire developers and focus on "CEO things." Here's my answer.

Speed

When you can code, you can prototype in hours, not weeks. I've validated ideas over a weekend that would have taken a month to spec, outsource, and iterate on.

Better Decisions

Understanding the technical tradeoffs means you won't ask your team to "just add blockchain" or "make it like Uber but for X." You'll know what's hard, what's easy, and what's impossible.

Investor Trust

Technical co-founders get funded more easily. Investors know that a founder who can build the v1 themselves is less likely to burn through cash before finding product-market fit.

Hiring

When you can code, you can evaluate developers properly. You'll know the difference between someone who talks a good game and someone who can actually ship.

The Counterargument

"But CEOs should focus on strategy!" Sure, at scale. But in the early days, the CEO who can fix a production bug at 3 AM has a massive advantage over one who has to wake up a contractor.

My Stack

I still build with React, Angular, NestJS, and TypeScript. I don't write every line of code anymore, but I review PRs, architect systems, and jump into the codebase when it matters.

The Bottom Line

You don't need to become a senior engineer. But understanding how software works — deeply, not superficially — is the single biggest unfair advantage a founder can have.

S

Saba Apkhazava

Tech Entrepreneur, CEO & Co-Founder at Sparker and Povo. Building startups in Tbilisi, Georgia.